Address
SOBCA, Abuja Nigeria
Work Hours
Monday to Friday: 8AM - 6PM

Your choice of employees can determine whether your business would be successful or if it would crash. As a result, many founders and business owners are often faced with the challenge of finding the right talent for their business. Beyond that, they are also faced with the challenge of retaining these talents.

“SOBCA at 5” Anniversary events kick off tomorrow (Saturday) and we are more than glad. We are grateful too. The colloquium holds tomorrow. We had 135 registrations for this event alone. And we sent a private email invitation to them and mentioned the sponsors of the refreshments we are having

“SOBCA at 5” Anniversary events kick off tomorrow (Saturday) and we are more than glad. We are grateful too.
The colloquium holds tomorrow. We had 135 registrations for this event alone. And we sent a private email invitation to them and mentioned the sponsors of the refreshments we are having. The sponsors have branded their meals with their contact details so that AT LEAST 100 CONTACTS will become POTENTIAL CUSTOMERS of these vendors. If these vendors do their homework of following up and up-selling properly, that is a LIFETIME VALUE OF A CUSTOMER ACQUIRED AT THE COST OF SPONSORSHIP.

There are 3 things I want you to consider as the VEHICLES TO BREAKTHROUGH …
1. ASSOCIATIONS: The quality of people in your networks is a true vehicle to anything you want to achieve in this life. It is he/she who knows people that goes ON TOP of any situation. If you are a recluse, I am sorry, you may not really go so far. INVEST IN ORGANIC ASSOCIATIONS BASED ON PURPOSE AND LONG TERM OBJECTIVES.

Let’s face it. This period in Nigeria is very challenging as an employer. The cost of virtually everything has skyrocketed. It is safe to generalize and say everything is costlier than they were even 6 months ago. EVERYTHING!!!

One of the revelations I got in 2021 is that YOU DO NOT CHOOSE PEOPLE. RATHER, YOU PRAY PEOPLE INTO YOUR LIFE.
This is one of the MOST STRATEGICALLY PEACEFUL OUTCOMES of my life this year.
1. Don’t choose a COACH because of his or her numbers and results. A coach may have the results you seek but that relationship may damage you and not grow you. PHYSICAL OUTCOMES ARE PARALLEL FROM SPIRITUAL ALIGNMENT.

There is an organization that certifies consultants in Nigeria. I won’t mention their name since it is not an advert (if you know, you know 😜 ). But I like what they are doing. They have found a MARKET WANT and designed a VALUE PROPOSITION around that want. So they simply HARVEST PROSPECTS and TORRENT-EMAIL them to join their community. The fee is N150,000.00 (around $300). With this amount, and a workshop, you’re admitted into the credible society of consultants.

Staff Density is defined as THE NUMBER AND QUALITY OF PEOPLE YOU HAVE IN YOUR EMPLOYMENT; BOTH FULL TIME AND PART TIME. Provided you are paying these people MONTHLY WAGES, they constitute your staff density.
One of the MOST EFFICIENT decisions we made at SOBCA/BSG is to keep our density LOW. We have ALWAYS had a VERY LEAN team. Few staff who do a lot and we get the results.
According to Reed Hastings (CEO, Netflix), the larger your team gets, the harder it becomes to keep a water-tight culture.

If you have followed my journey in the last 10 years, you will agree with me that I have been brutally open about a lot of things in my life and private space too. Book after book, I have documented so many wins and my pitfalls. This has come with some glory and also without the absence of recruiting new enemies. Somehow, my openness has exposed me to ardent blackmail and hate and unlimited backstabbing. I never knew there’s a word that identifies with THE IMPACT OF ACCEPTANCE OR REJECTION BASED ON YOUR VULNERABILITY.

My usual hideout in Lagos is SuruExpress Hotel on Joel Ogunnaike (yes, you can call this an unpaid advert). I have used that hotel since 2017. Because of the COVID, I haven’t gone there since 2019 when I came back from Mauritius 🇲🇺 trip. So last weekend, I checked in for the first time ever since. It felt like home. Seeing old staff welcome me back was so heartwarming. I love Suru Express Hotel for the coziness, warmth, responsive staff and secrecy-appeal. 😜