One of my protégées came visiting yesterday and gave me a ‘seed’. I was humbled. He was someone who had tried to engage my attention for so many months and I did not know until sometime last year when someone sent me a DM on IG asking to join my BSG community.
But because he could not afford it, he chose to ‘pay a fee just to learn from me from a distance’. I had never heard such kind of perspective. That was how he got my attention.
You have invested a great deal of resources to get a very good brand narration: great logo, aesthetic colours, powerful brand name, and world class effizy.
Even your website is like the White House, resplendent with finesse and class… it looks like WHAT GOD CANNOT DO DOES NOT EXIST… you have arrived.. but then someone reaches out to your business and there is trouble.
I have an estimated 7,000 followers on Facebook (5,000 Friends and around 2,000 Followers). Let me now shock you.
LESS THAN 200 of this 7,000 human beings have ever bought ANYTHING from me. LESS THAN 200. That is 2.86%. 🤣😂😂🤣🤣😂😂😂
What this means is that FACEBOOK IS NOT MY PRIMARY MARKET.
It has been 15 years of learning about MARKETS and MARKETING. In the last 5 years alone, I have re-engineered my brand to become one of the most sought after brands in the Heart of the North of Nigeria. I have also serially sold out several Programmes and courses; someone has called me ‘Sexy Seller’. This is the inspiration behind my new range of services that you may find absolutely relevant.
Anytime I come to Lagos, my go-to hotel is SURU EXPRESS HOTEL on Joel Ogunnaike in Ikeja GRA. I have not been in Lagos since 2019 just before COVID-19 changed our lives; so you can imagine my joy when I had to leave Abuja to go and rest for 1 week in Lagos right after BSG Summit 2021. It felt like a child going on a Christmas trip to their grandparents. 😁😁
When setting up your Board of Directors (and/or Advisory Board), try to make sure the following departments are covered:
It has been 5 years of consistent value and growth. We have invested in people and people have invested in us.
This August, join us as we host a series of events commemorating our brand at 5. More details will come out after the BSG Summit 2021.
4 years ago, we bought an office phone for our bulk SMS. Did I tell you that since we observed that internet SMS loses over 30-50% of messages (that is between 30-50% of recipients never got our SMS blasts sent via internet SMS), we switched over to sending SMS via regular phone line to our over 1,000 customer lines, whenever we needed to?
Whether we like it or not, we must give it to Shekau, the now ‘probably finally’ dead leader of Boko Haram. If we were counting, perhaps Shekau has died like 10 times already, between 2015 and now, since Oga Buhari took over. There have been several claims ‘BH is technical dead!’, ‘BH is decimated!’, ‘Shekau has been killed!’, etc.
I find this gist very enticing and exciting. I am sorry o; despite that I find Facebook’s model (Advertising Model) very ingenious, I am not particularly a fan of Mark Zuckerberg. If you’ve followed my posting about him of late, you’d know that I am averse to his ‘shark’ style. His is even more vicious than familiar sharks we know. So this news has a way of making me feel good.
