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Advertising

Advertising, Brands, Business, Communities

IF YOU ARE AN EMPLOYER, BRACE UP FOR MORE EMPLOYEE-APATHY.

Today, Elon Musk paid MILLIONS OF US DOLLARS to Twitter Influencers. This is to say “Thank you for making my platform tick.” So, there’s a rule that if you have a Twitter handle, subscribe to the $5 a month blue…

The Octopus
August 11, 2023

Advertising, Brands, BSGSummit, Business

PROMOTE YOUR BUSINESS AT BSG SUMMIT 2023

We have started taking ADVERTS for BSG Summit Brochure.

The Octopus
May 5, 2023

Advertising, Business, Marketing

5 Dysfunctional Strategies To Not Use In Marketing Anything.

1. Churning Out Posts Without Having Someone In Mind: when you are writing a marketing post, the most effective way is to IMAGINE A TYPICAL RECIPIENT and write with that person in mind

Sam Obafemi
November 10, 2021

Advertising, Brands, Business, Communication, Entrepreneur, Marketing, Money, Motivation

$12 BILLION PURCHASE. THAT IS A FULL SQUIRT!!!!!!

If you have ever attempted to send BULK EMAILS to your leads or prospects, it is most likely you have used MAIL CHIMP.

Sam Obafemi
October 8, 2021

Advertising, Business, Entrepreneur, Money, Motivation

WHATEVER YOU SELL, THERE IS A BUYER. TRY THESE STEPS.

More than 90% of Nigerians DID NOT KNOW they needed or wanted MOBILE TELEPHONY. In fact, as at 1999 when GSM was approved by the Federal Government of Nigeria, I was 20 years old and all my knowledge about telephony was limited to NITEL and NITEL PHONE BOOTHS.

Sam Obafemi
October 7, 2021

Advertising, Brands, Business, Communication, Marketing

HOW NOT TO PRESENT YOUR BRAND.

[Long Post … The Last Paragraph is Key.] If there is anything you must learn as a business owner, it is BRANDING. This subject is VERY VAST AND VERSATILE. It is DYNAMIC AND COMPLEX because every single ACTION and INACTION counts.

Sam Obafemi
September 27, 2021

Advertising, Business, Marketing

Agenda for DISRUPTIVE MARKETING STRATEGY CLINIC

The Agenda for DISRUPTIVE MARKETING STRATEGY CLINIC is: - The MBA Philosophy - My 18 Marketing Channels - Relationship Marketing - Emotions Marketing - Affiliate Marketing by Milton Tutu - Brand Case Studies - Using Network Marketing as a Strategy - Live Sector-based Coaching

Sam Obafemi
September 6, 2021

Advertising, Brands, Communication, Emotions, Sales

THE ISSUE I HAVE WITH “MUNCH-IT” ADVERT WITH DAVIDO

As a passionate student of advertising, marketing and branding, I try to analyze any materials I see from brands in public. When I saw the MUNCH-IT advert with #Davido, sincerely, I criticized the way it was done. I felt it was tacky and not tidy.

Sam Obafemi
August 26, 2021

Advertising, Brands, Business, Money

HOW TO GET MASSIVE TRAFFIC TO YOUR BUSINESS THROUGH RIVAL LEVERAGE!!!

My usual hideout in Lagos is SuruExpress Hotel on Joel Ogunnaike (yes, you can call this an unpaid advert). I have used that hotel since 2017. Because of the COVID, I haven’t gone there since 2019 when I came back from Mauritius 🇲🇺 trip. So last weekend, I checked in for the first time ever since. It felt like home. Seeing old staff welcome me back was so heartwarming. I love Suru Express Hotel for the coziness, warmth, responsive staff and secrecy-appeal. 😜

Sam Obafemi
July 28, 2021

Advertising, Brands, Business, Communication, Entrepreneur

DOES ADVERTISING REALLY WORK, ANYMORE?

Recently, I have been having these mental intercourses, asking myself if advertising is really as potent as it is perceived. A Lagos Food brand approached me to be their brand ambassador and I requested that they should give me a few weeks to clear my desk from some pending projects so I can give a proper response. While I was deliberating my response, I asked myself ‘does brand ambassadorship and advertising really work?’

Sam Obafemi
July 26, 2021