Address
SOBCA, Abuja Nigeria
Work Hours
Monday to Friday: 8AM - 6PM
Address
SOBCA, Abuja Nigeria
Work Hours
Monday to Friday: 8AM - 6PM

I have observed that many of us don’t understand strategy that can give us an edge so I would like to advise on JUST 2 EFFECTIVE STRATEGIES out of about 7 that I have tried. Maybe this can help you in 2022. Please read this carefully. Thank you. [If you want the full length of strategy session, we will do this as a BSG Full Session in 2022. If you have not joined BSG, do so like yesterday.]

One of the beauties of being a subject matter authority is that there will be so many people who want to engage you but you are unable to take them on as clients or customers.

Richard Branson came to Nigeria with a lot of positive intentions to build Virgin Airlines. He left. He is quoted to have said ‘Nigerian Politicians are irredeemably corrupt.’

Everybody who has planted his feet on Nigerian soil knows that doing anything in Nigeria is stressful. Even the simplest of tasks in Nigeria has to be made complicated so that it is stressful. Like I would usually say, “if it is not stressful, it is not Nigerian.”

If you have ever attempted to send BULK EMAILS to your leads or prospects, it is most likely you have used MAIL CHIMP.

More than 90% of Nigerians DID NOT KNOW they needed or wanted MOBILE TELEPHONY. In fact, as at 1999 when GSM was approved by the Federal Government of Nigeria, I was 20 years old and all my knowledge about telephony was limited to NITEL and NITEL PHONE BOOTHS.

“A good name is to be chosen rather than great riches, loving favor rather than silver and gold.” - Proverbs 22:1
Anywhere you turn, you will hear the word ‘branding’. If you are aware, the word ‘branding’ simply means ‘a good name’.

Suppose you had to suddenly leave your business due to an unforeseen circumstance like an accident, illness, or the opening of a new opportunity, would your business survive?
If the answer to this question is no, then your business is overly dependent on you, which is unhealthy

Personally, when I see quotes like “A SALARY is the BRIBE they pay you to FORGET your DREAMS”, I believe it is a VERY IGNORANT perspective. Very!

Some of us work hard to set up businesses only to see them fail under our watches. When a business idea is conceived, I think the owner expects it to last for as long as it is yielding enough revenue. Revenue in itself is not a wish, it is the outcome of the structure put in place. This structure attracts or repels patronage. Many owners of businesses pay so much attention on aesthetics that they forget to get the right human resources for the provision of quality service.