Every organization that I have trained for have asked me to come again. I think I have around 90% repeat rate, unless they did not repeat a programme where I was a trainer or speaker.
Every customer who has ever paid me for ONE SERVICE or PRODUCT has paid me for ANOTHER ONE.
I have always said for you to claim that someone is your true customer, they must pass 3 tests:
Fundamentally, you cannot ACTIVELY serve 1,000 people any given year. In fact, if you look at it critically, you cannot support 200 clients actively in a whole year. When I say ‘active support’, it means ‘marketing them, acquiring them, servicing their needs, and providing maintenance for their requests’.
I haven’t been there in a while. Today, I was invited to a business tête-à-tête over a meal of chicken wings, and water (my choice). While the conversations held sway, my focus was on something totally different. THE IMPROVED PROCESS AT THE JUNKYARD ABUJA.
One of the most critical components of a business is HOW DO I MAKE SURE I AM PAYING MY STAFF FOR DELIVERING VALUE TO THE BUSINESS?
There are so many ideologies flying around but one fact is true: BUSINESS OWNERS ARE LOSING MONEY FROM STAFF NEGLIGENCE OR INCAPACITY OR NON-PERFORMANCE.
More often than not, when people visit SOBCA office, they say ‘oh, your office is so serene’, ‘oh, your office is so casual and relaxing’, ‘when I come to SOBCA, I feel relieved’. Even first time comers say so.
THERE IS AN ENERGY YOUR OFFICE OR HOME EMITS. AND IT IS THE SUM TOTAL OF EMOTIONS IN THAT SPACE PER TIME.
There are 3 types of customers that we serve: The Mass Market Customer: which is commodity and crowd based. This customer is price sensitive and easy switches to another vendor because switching costs is extremely low. Middle Class Customer: this…
